by David Cheng | | Lead Generation Strategies
Updated: 12th December 2024 Introduction: Why Lead Magnets Matter Let’s be real—getting people to hand over their email addresses these days is tougher than ever. With inboxes overflowing and spam filters ready to pounce, your offer needs to be more compelling than...
by David Cheng | | Lead Generation Strategies
Updated: 12th December 2024 What Is Lead Scoring and Why Does It Matter? Lead scoring is like having a radar for sales opportunities. It’s the process of assigning a value—typically numerical—to your leads based on their behavior, engagement, and likelihood to...
by David Cheng | | Lead Generation Strategies
Updated: 12th December 2024 The Power of Email Marketing Email marketing isn’t just about sending newsletters and hoping for clicks. It’s about building relationships, fostering trust, and guiding subscribers down the path to becoming lifelong customers. If you’re...
by David Cheng | | Lead Generation Strategies
Updated: 12th December 2024 Why Video Content Is a Game-Changer for Lead Generation Let’s face it—people love videos. Whether it’s a short, snappy TikTok or an in-depth YouTube tutorial, video content is dominating the internet. According to a study by Wyzowl, 86% of...
by David Cheng | | Lead Generation Strategies
Updated: 12th December 2024 Why LinkedIn Is a Goldmine for Lead Generation LinkedIn isn’t just a virtual resume; it’s a powerhouse for professional networking and lead generation. With over 900 million members, LinkedIn is where decision-makers hang out. Think of it...
by David Cheng | | Lead Generation Strategies
Updated: 12th December 2024 Why Instagram is a Game-Changer for Lead Generation Instagram isn’t just a social media platform for sharing selfies and food pics anymore. With over 2 billion monthly active users, it’s a powerhouse for small businesses looking to generate...
